MEC is reorganising its operations with effect from 1 January 2027, es-tablishing the organisational foundations for continued growth. The retail property specialist will bring centre management, technical management, local marketing and mall commercialisation together under a single leadership structure. Dirk Otto, who currently heads MEC’s eastern region in centre management, will assume overall responsibility as Head of Center Operations.
The new structure is designed to make better use of operational exper-tise across the portfolio, streamline decision-making and support the targeted expansion of MEC’s services. It combines the company’s growth ambitions with a commitment to further improving the quality and cost-effectiveness of the management of its retail properties.
“We want to continue MEC’s growth and further develop our services for property owners and retailers. To do this, we need an organisation that brings our expertise together and enables successful solutions to be applied across multiple locations. Dirk Otto brings extensive experience to this role, having worked closely with our clients, our properties and our operations for many years,” says Christian Schröder, Managing Director of MEC.
Operational expertise under a single leadership structure
The new organisation combines strategic oversight with clear responsibilities for day-to-day operations. Two regional team leaders will oversee centre management in northern and southern Germany. Technical management will have its own team leader to develop its business potential further. Local marketing and mall commercialisation will also report to the Head of Center Operations.
Closer collaboration will help align technical, operational and commercialisation requirements at an early stage. Experience gained at individual centres can then be applied more readily at other locations. The shared leadership structure will also provide a basis for expanding services, including technical services, local marketing and mall commercialisation.
Built on experience and collaboration
Dirk Otto brings many years of experience in operations and in leading centre teams. In his new role, he will be responsible for aligning the operational functions and coordinating their collaboration with MEC’s other specialist departments.
“Our teams understand the needs of their properties and bring a wealth of experience. We want to draw more effectively on this collective knowledge to develop solutions that support our clients and retail tenants on site. My aim is for us to work together as one MEC and make full use of the potential of our properties,” says Dirk Otto.